eGovernment

If eGovernment services begin to fail Irish "eCitizens", it's a safe enough bet that along with other Government failures it may become a talking point. So how could eGovernment alienate users?

In the same way that successful eCommerce companies have had to get to know their users - not just through focus groups but by involving them in design and development of products, services and interfaces - Government must get to know it's customers.