User experience shapes how people interact with new technology and services. It has become a key differentiator in the market and a major influence on customer acquisition and retention.
Understanding user goals and user behaviours are central to the UX Design process, but the process must also align with the business strategy. We spend a lot of time with our clients to understand the important business drivers and commercial challenges they face. A thorough understanding of customer requirements is essential in defining the user experience. Our insights team can deliver user research on a local or global scale, ensuring the voice of the customer is part of the overall UX Design dialogue.
Interaction design transforms user needs into user interfaces. Our interaction team collaborate closely with the business analysis and user research teams to streamline task flows and simplify user interfaces to provide intuitive UX Design solutions. Rapid prototyping and user testing are a key part of our process, allowing us to identify and address usability issues early. The outputs of our UX Design process are specified to meet individual client needs. We provide visual design assets and digital style guides, all standards-compliant (WCAG, WAI) client-side user interface code, as well as additional support materials.
Do you have a project in mind?
Our UX Design team is based in our studio in Dublin, Ireland and work with clients all over the world. Our multi-disciplinary team includes business analysis, cognitive psychology, usability, human factors, interaction design and user interface design and development skills. We have two decades of experience in delivering e-commerce, enterprise software, healthcare, fintech, consumer apps, and business process improvement.
Get in touch today to see how we can help with your upcoming UX project.